Brock, Wendell. “The Varsity in Atlanta: Where Memories (and Chili) Are Made.” The Varsity in Atlanta: Where Memories (and Chili) Are Made. Atlanta Journal Constitution, 21 Oct. 2015. Web. 23 Feb. 2016.
In this article of Atlanta hot spot, The Varsity, author Wendell Brock explains the “magic” behind the success and popularity of the world’s largest drive-in restaurant. Brock explains, it’s not the food that impresses him or the customer service, but “…this venerable institution is how little it has changed” is what impresses him to this day. Brock discusses the color wave and the old time style pattern which allows reminiscences of previous occurrences in the past. Brock goes as far as describing the plate and how the food is delivered that makes remember the first time he had the Varsity in the 1980’s.
This article benefits my research by allowing a deeper insight into the company, past the food and past the service to see a part of history. Brock showed the history behind the Varsity and what makes it a high demand even after all these years. The food may not be all that good nor the customer service (compared to articles explaining the service) but the memories created there will last a lifetime. That is definitely going to open my mind and think greater and further than just what is in front of me at the moment, but into the depth and history behind the little things (plates, cups, attire, food, etc.).