While I was walking through the store, I came across this door that led to the bathroom. It had a design that reminded me of a wooden ship that has circular windows that show the ocean. On this door, the window-looking design shows a green fish that is swimming underwater. The fish appears very cartoon-like, thus the door makes the bathroom seem to be suitable for all ages. This bathroom is also available for both men and women. There are only 2 stalls, however, that are in the store for customers and employees to use.
As I walked by the produce section, I noticed that most of the vegetables were packaged into a box or bag. They were not open and available for people to hand select easily and collect into a bag. The prices also seemed to be set a bit higher than it would at a local grocery store such as Publix, Kroger, or Ingles. People had to grab the package of vegetables that contained the most fresh fruits or veggies, although some in the package looked like it was going bad.
This shopping cart is extremely small compared to the average sized cart and is suitable for small children. A kid was jumping around and looked very happy to be able to push his own cart around the store. He kept putting food in his bright red cart and followed his dad by the cheese section. This cart is a good representation of Trader Joe’s as it allows children to be a part of the community of shoppers. The store welcomes not only adults but young children.
Next to the stack of baskets, a wheelchair is sitting by the entrance. It is available for the disadvantaged or anyone who needs a wheelchair to use for easy transportation throughout the store. The wheelchair has a motor, four wheels, a cushioned seat, and a large basket in the front. Also, there was an old man who appeared to have an upper body of an average man but had very thin legs that may have disabled him to walk. He used the electric wheelchair to move through the crowd of customers and grab the groceries into his basket.
This is a recording of inside Trader Joe’s at around 3:30 PM on March 6th.