Review and Analyse Results
From Ideas to InnovationPost Test
Now that you’ve tested your idea it’s time to take a look at the results. Don’t be discouraged if your idea didn’t live up to expectations the during the first test. Innovation is an iterative process that takes a good bit of trial and error. It’s likely that you’ll need to make changes and refinements and continue testing your idea a few more times until you’ve got it figured out. Think about what other test audiences you could get feedback from or if there are specific parts of your idea that need additional testing.
Read:
Early and Rarely Seen Prototypes of Now Famous Gadgets
Activity: Organized the feedback and observations you’ve made during testing. Answer the questions in the Post-Test section of the workbook so that you can determine your next steps.
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