Some ways that employers can embrace CSR in their company include being environmentally friendly and eco-conscious; promoting equality, diversity, and inclusion in the workplace; treating employees with respect; giving back to the community; and ensuring business decisions are ethical. Business success of a company goes far beyond profitability, brand recognition, e.t.c. In today’s world, customers and employees judge a company by how its activity impacts the community, economy, environment and society. According to Harvard Business Review, business and society need each other might seem like a cliché, but it is also the basic truth that will pull companies out of the muddle that their current corporate-responsibility thinking has created. Successful corporations need a healthy society. Education, health care, and equal opportunity are essential to a productive workforce, and providing these essential resources is the first step to considering the people in an organization.
Using and developing CSR in the workplace has become the social norm since its original study in the 1930s and 40s. In today’s world aligning an effective CSR program with the company’s purpose and values is crucial. So understanding this is the key to developing an acceptable CSR program for one’s company, and also help gain an advantage. If done right such as aligning CSR activities with the values of the company, this will improve and provide a better relationship between employees, society, and help with brand promotion. This is done by allowing employees the time and chance to volunteer in the communities around them. This not only provides an impact in the community, but gives the corporation a chance to promote the company’s values and some of the initiatives the corporation has taken to act on those values. By using CSR in the workplace you can produce a productive healthy environment for the corporation’s employees and the community.
This video shows great examples of activities both companies and individuals in order to embrace CSR culture. Some examples that you can do individual or as a workplace team include:
- Cleaning Up Litter and Trash
- Repairing Local Ecosystems
- Volunteering at shelters and soup kitches
- Establishing a positive club
- Upholding the integrity of workplace policies