Purpose:
- To develop ethos
- Analyzed in order to support your claim
- As an example to ground your claim (bring it back to something your audience can relate to)
- As an expert opinion that you will use to analyze other texts
Types:
- Paraphrasing
- Direct Quotes
- Summary
How:
- Integrate into sentence: “wrap a quote like a baby, they need to be covered on their heads and on their feet”
- If using to increase ethos in your writing, use as a part of your sentence
- Make your own claims and use quotes to support it (for example, as demonstrated by, etc)
Examples:
http://www.thisamericanlife.org/radio-archives/episode/591/get-your-moneys-worth#play