Built Environment Descriptions

screenshot of https://www.worldofcoca-cola.com/about-us/environmental-commitment/

This page is dedicated to informing viewers of Coca-Cola’s “green” status as the building was “awarded a “Gold” rating by the U.S. Green Building Council”.  The page gives facts on the specific components of the building that allow it to be categorized as efficient such as a percentage of the construction materials being recycled, using low-emission paints, adhesives, sealants and carpeting to enhance air quality, and usinf faucets and water fixtures that are designed for lower water consumption.

screenshot of http://www.worldofcoca-cola.com/explore/explore-inside/kiss-past-hello/

Kiss the Past Hello is a new art exhibit inside of the World of Coca Cola.  It showcases “modern artwork inspired by vintage advertisements and Coca-Cola bottle imagery”.  The Kiss the Past Hello webpage has a photo of two women-looking figures sipping from straws and a phrase under the figure on the left side of photo that reads “there’s nothing like a ‘Coke’.  The rest of the page explains what Kiss the Past Hello is and how it was inspired

screenshot of http://www.worldofcoca-cola.com/explore/explore-inside/kiss-past-hello/

Screenshot of the Taste It! webpage on worldofcocacola.com

Under the “Book Event Space” tab at the top of the homepage of the World of Coca Cola, there are several options for rooms to rent out for special events in the World of Coca Cola.  I chose the “Taste it!” room , which is in the picture above. The room appears to decorated in festive colors.  It has various lounge areas for people to sit and socialize.  There columns that are different in color.  The webpage has the cost of the room rental, square footage of the room, and the maximum duration of the event.

Screenshot of the Taste It! https://www.worldofcoca-cola.com/explore/explore-inside/explore-taste-it/

screenshot of https://www.worldofcoca-cola.com/explore/explore-inside/coca-cola-portrait-wall/

Under the “Explore Inside” tab on the homepage of World of Coca Cola you will see an option that reads “Coca Cola Portrait Wall”.  Once you click on “Coca Cola Portrait Wall”, you will be brought to a page with the picture above.  This page has information about “how the Coca‑Cola system benefits people and communities around the world”.  The Portrait Wall is an interactive map that comes to life when walk up to it.  The Wall will display information about how Coca Cola is impacting the lives internationally.

screenshot of https://www.worldofcoca-cola.com/explore/explore-inside/explore-vault-secret-formula/

If you click on the tap at the top of the homepage that reads “Explore Inside” and then click on “Vault of the Secret Formula”, you will be brought to a page that has information on touring the vault inside the World of Coca Cola.  There is a video located at the bottom of the page that shows a slideshow of video clips and photographs of the inside of the vault and visitors experiencing the different aspects of the vault.

Visitors can take part in interactive activities such as the Virtual Taste Maker which allows you to create and taste different flavor combinations of Coca Cola. You and your friends can play a group game in which you “trigger animations and watch these environments magically change and come to life”.

screenshot of https://www.worldofcoca-cola.com/explore/explore-inside/explore-vault-secret-formula/

 screenshot of worldofcoca-cola.com

When you visit the World of Coca-Cola website, you are brought to the homepage where there are a series of photos of models of different races drinking the original Coke from a glass bottle. In one picture, there are two girls with curled hair holding Coke bottles and posing for a picture with the Coca-Cola Polar Bear.

There is a red circular World of Coca-Cola logo in the left hand corner of the website that remains stationary as you scroll up and down the homepage.

screenshot of worldofcoca-cola.com

The color scheme of the homepage is red, white, and black. Red is arguably the predominant color out of the three; however, there is a balanced amount of whites spaces throughout the homepage.

There are three red rectangular boxes that read “Check Hours”, “Tickets”, and “plan Your Visit” located directly below the slideshow of pictures. Below these boxes is a section that reads “Featured Highlights”, which includes titles such as “Atlanta City Pass”, Meet Our Polar Bear” , VIP Guided Tours”, and “Taste it! Beverage Lounge”. There is also a link to the Coca-Cola Facebook page located toward the bottom of the homepage.

screenshot of worldofcoca-cola.com

At the top of the homepage, there are a series of options to chose in order to navigate throughout the website.  These tabs are labeled “Plan Your Visit”, “Explore Inside”, “Groups”, “Book Event Space”, “About Us”, “Tickets”, and ” Special Offers”.  If you place your curser over the “Plan Your Visit” option, you will see a drop down menu with a variety of additional options that will help you with answering any FAQ’s you may have, inform you of the hours of operation, gives you information on directions and parking, guest services, etc.  Placing your cursor over any of the headings at the top of the page will activate a drop down menu with more options.

screenshot of worldofcoca-cola.com

On the Explore Inside page , the first thing I notice is the slide show of pictures which include visitors in the Coca-Cola theatre, Pop Culture gallery, and 4-D theatre.  Below the slide show are rectangular boxes that have that have the names of the different exhibits in the World of Coke.  When you move your cursor over each box, a description of the exhibit is displayed and you can click on the box to get a more detailed description and more information.

screenshot of the Explore Inside page

The next page I visited was the Groups page which gives information on how to reserve a group visit or school field trip.  The things that most people would be looking for such as “tickets”, “teacher information flyer”, and “reservation form” are highlighted in red and bolded.

screenshot of worldofcoca-cola.com/groups

I noticed that each page throughout the website has the same color scheme and layout. At the bottom of every page, there is a thick, red stripe that invites people to subscribe to receive email updates about World of Coke news.

screenshot of the bottom of the  worldofcoca-cola.com/groups page

When I clicked on the Book Event Space tab, the first thing I noticed was the video at the top of the page. The video gave an overview of the different event rooms that are available for reservations.  Below the video is the contact information of the Event Sales Manager, Beth Wroblewski: bwroblewski@Coca‑Cola.com or  404‑676‑0734. Ms. Wroblewski should be contacted if you are not a Coca-Cola employee.  If you are a Coca-Cola employee, you should contact Sybil Lee at sylee@Coca‑Cola.com, or call 404‑676‑6024.  This web page also provides planning tools and a list of caterers and local business who are in partner ship with Coca-Cola.

The website as a whole is very inviting and pleasing to the eye, in my opinion.  It is user friendly and seems to attract a variety of audiences, from adolescents to older adults as well as people from different cultures, races, and backgrounds.  The website has a modern look and appears organized and well designed.  It is informative about various aspects of the World of Coca-Cola and Coca-Cola company itself.

http://www.landmarkdiner.com/v2/pictures/pic_downtown.jpg

I went to Landmark Diner located in Downtown Atlanta on Monday March 6^th at 4:30pm-5: 40pm. During this time, there were five customers in the restaurant, including myself. When you first enter the Diner, there is a rectangular light-up sign that flashed messages including “Welcome to Landmark Diner”, “Open 24 hours”, “Where the Stars Meet at Nite”, “Dinner specials”, and “Full Bar” in colored letters. Beside the sign is a black and white painting of the skyline of Atlanta. There is a 3-foot sign standing up in front of the door telling customers to wait to be seated.

To the left of the entrance, there is a counter behind which are shelves that are holding bottles of alcohol and dark liquor including Crown Royal. On the wall beside the shelves, there are dollar bills from various countries and jumbo sized American hundred-dollar bill taped on the wall. On the counter sits a cash register and customers pay here for their food when they are finished eating. Straight ahead in front of the entrance, you can see the grill where the cooks prepare the food.

There is an area separated from what appears to be the main dining room that contains three small sized booths, a jukebox, and the restrooms. The main dining room is located to the right of the entrance. It contains about thirty tables and a bar area for customers to dine in. All of the tables have mint green tabletops and silver lining around the borders of the tables. There are seven booths in the dining room, including one large sized booth that looks as if it can sit seven or eight people comfortably.

The ceiling over the bar area is painted orange and contains different colored squares including grey, black, and mint green. The floor and columns of the restaurant appear to have the same marble tiling. There is a wall that is made up of mostly windows that outlooks the sidewalk and as well as a building across the street from the restaurant.

Georgia State University’s Library Plaza is located in the core of the campus, between Pullen Library and Sparks Hall. It is one of the main common areas on campus for students to socialize and interact with each other.

The Plaza was constructed in the late 1960’s, after the Pullen Library was completed. I observed this space on a Thursday at 12:30pm and 2:15pm. When you first enter the Plaza from the main entrance stairs, there is a map/directory of the entire GSU campus.

As you continue walking, Library South (Pullen Library) is located on the left and Sparks Hall is located on the right. Along the wall of Library South, tables are lined up for students to sit at and relax or for organizations to set up tables containing information about their association. If there is not a table available for a student to sit at, there are plenty of ledges and other sitting areas available for lounging.

There is a stage close to the middle of the plaza that is rented by organizations that want to make announcements of upcoming events that will occur on or off campus. You can rent the stage by going to the University Events Management webpage and calling the phone number listed to chose a time to reserve the stage. Tuesdays and Thursdays at 12pm-1:15pm are the main times that the stage is used to make announcements. Being in the plaza the during these times can feel a bit overwhelming because the volume of people in this space is so great. However, any other time during the week, the Plaza is fairly quiet with the exception of the small talk of friends who happen to pass by one another or people saying “excuse me” as they maneuver through the foot traffic.

The color scheme of this built environment consists of earth tones including brown, gray, GSU blue, beige, and green. While sitting by myself taking my field notes in this environment, I felt comfortable and relaxed as I did my work. Being in the plaza, especially on Tuesdays and Thursday, gives me a sense of unification with my fellow students because we are all students of Georgia State and the Plaza is ‘our’ area to socialize and learn about the different organizations that are present on our campus.