This siteI chose was Delta. This site targets most groups like families who are seen on the images on the website where they are most likely taking family vacations. They also target to business people who are frequent fliers and the site also even targets them by creating deals and cards set up for those types of people. This universal attraction of all groups is shown through the website by its extreme simplicity and easy maneuverability. The site has no obstacles and if anything has tabs to bypass any obstacles that might stand with having too much information on a site. The color scheme of the website also stands true for all the pages and links on Delta which is red, blue, and white. With everything following this color pattern. it makes everything look cohesive and well put together. The obvious use of the American flag colors also makes me feel like the company has a deep root in the US. This patriotic theme also makes me feel at peace and safe with their information and company as a whole. The tabs on the home page lead you to different pages along the site and all of them are tailored to the specific item you are searching for. And though the site seems to have a plethora of information, it is all well put together in different links so that card information won’t be muddled with information on the Delta charity. This distinguished labeling helps the audience maneuver the website and therefore makes it more approachable to other people who may be experiencing the site for the first time.