Marija Pecotic, Vanda Bazdan, and Jasmika Samardzija. “Interior Design in Restaurants as a Factor Influencing Customer Satisfaction.” Vol. 4 (2014): 10–14. Print.

Marija Pecotic, Vanda Bazdan, and Jasminka Samardzija,  were three respected researchers for a journal called RIThink. This article evaluates an experiment that test to see what interior designs of a restaurant exceed customer satisfaction. The researcher decided to conduct the experiment on 106 participants. 52 were tourists and 54 were from Dubrovnik, a city in southern Croatia. the age and gender of the participants did not make a difference in the experiment. The participants were giving questionnaires that were measured on a Likert-type scale. There were questions about lighting, texture, color, and furniture style. In the overall results color and furniture style were a lot more important and it would influenced the participants to pay more.

The researchers’ emphasis on how important color and furniture were will support my research on what inside features help bring customers to Grady Hospital’s McDonald’s. This research was conducted in the year 2014, which means it’s a lot more recent and reliable. One of the weakness in the research was the time, which was a short amount time. Time could have affected how fast the participant had to think fast on their feet, which makes it the results a little inaccurate. A great strength is the amount of participants and how research was measured.