Color Walking

Bennin, Phia, and Brendan McMullan. “Color Walking.” Radiolab Blogland.                                          WNYC Radio, 29 June 2012. Web. 23 Mar. 2016.

In “Color Walking” by Phia  Bennin and Brendan McMullan they’re explaining the importance of color based on the article “Color” by William Burroughs. William Burroughs was the originator of “Color Walking”. It’s basically when you pick a color that catches your attention and then you follow that specific color and see what it leads to. After you find one color and follow that one for a good minute switch to another color and then another one. After a while the different colors will just pop out and you can focus on each and everyone of them.

One day  Bennin and McMullan decided to test out William Burroughs experiment and conduct their own conclusion about it. They work at WYNC which is located in Manhattan and decided to conduct the experiment down there. They create a semi slideshow off the different people and objects with vibrant colors. It started with a lady wearing a glamorous blue scarf and ending with a guy wearing pick in the “manliest” way. After the experiment was over the colors hung around in their minds and they give us advice for how to conduct a color walk on our own if we want to:


  • Give yourself an hour of uninterrupted time, no commutes, no errands, just eye time.
  • Pick a color, or let a color pick you–follow the one that makes your heart go thump-thump.
  • If you get lost, pick another color. If you get really lost, you’re on the right track.


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