Name: Schiff Nutrition International 
Description: manufactures and sells private label vitamins, nutritional supplements and sports nutrition products. 
Similarities: Works with the consumer and give their target audience the right vitamins to use for their health 
Differences: not really cater to a person needs its more what they want 

Name: Atomy
Description: Uses biotechnology to do health care, beauty, personal care, living, food, and special set
Similarities: They use biotechnology to help their consumers 
Differences: Only members and company can purchase their items

Name: Medifast
Description: produces and distributes weight management and disease management products and other health and diet products 
Similarities: trying to managing consumers weights 
Differences: Trying to give the consumer what they want instead what they really need.