Built Environment Description: www.georgia.org

GA_logo

The State of GA logo displayed at the top left of the webpage.

For my Digital Built Environment Description, I chose www.georgia.org. This is the website for the Georgia Department of Economic Development (GDEcD), that plans, manages and mobilizes state resources to attract business to the state of Georgia. The GDEcD also promotes the state as a tourist destination and a site for on-location filming.

The top of the www.Georgia.org homepage

The top of the www.Georgia.org homepage

When you first get to the homepage of the site, it doesn’t quite present like the website of a government agency. It has a slightly flashy, modern feel to it, with the main color scheme being composed of a grey patterned backdrop and white panels with text on them. In the top left corner, the website has a row of flags that change the website into the respective language of that country and redirect to a different page on the site regarding international trade with that country. This adds significantly to the functionality of the website as well as it’s legitimacy in it’s efforts to attract foreign business to the state. directly below this is a row of icons linking to different social media websites like Facebook and Twitter that allow you to follow the GDEcD.

Moving on down the page, the next feature is a row of menus with drop down sub-menus that appear when you hover your mouse above them. The names of the menus (with subtitles in parentheses) are: Competitive Advantages (Incentives, Workforce & Lifestyle), Business Resources (Growth, Relocation & Innovation), Industries in Georgia (Key Sectors & Strengths), About Us (Contact & News) and next to that is a search bar to search for keywords within the site.

An example of the drop down menu

An example of the drop down menu

The most striking feature, to me, is the scrolling billboard just under the row of menus. It displays news and other important items on a timer of about 30 seconds and also has an option to pause or move forward or back one slide. The current installations are an ad for Georgia tourism, an ad for Georgia as the #1 state for business, a poster stating Mercedes-Benz’s intention to open facilities in Georgia and a poster stating that Georgia is home to 20 Fortune 500 companies.

The Newsroom and Events section

The Newsroom and Events section

Scroll down further and you will find a list of dates of important events. Some of these events include: Brazil Trade Mission, Greater Women’s Business Council, and Leadercast Live – Architects of Tomorrow. To the left of this is a “Newsroom” column with recent stories posted in chronological order. It even has a section below this that allows the user to select an individual sector to view stories within that sector only. These sectors include: Commerce, Tourism, Centers of Innovation, Entertainment, Workforce, Arts and Music. then, at the very bottom of the page is a black backdropped section with contact information and a reiteration of the menus at the top of the webpage.

Very bottom of the webpage

Very bottom of the webpage

 

 

 

 

 

Overall, the spatial and visual modes of this website combine very effectively to give a professional impression to the casual user. The site is very much oriented towards business executives and others who have the ability to bring commerce to the state (as evidenced by use of certain buzzwords like “Incentives”, “Innovation” and “Sectors”), as well as individuals who may bring income to Georgia as tourists.

Annotated Bibliography #9

Thomas, M.j.w. “Learning within Incoherent Structures: The Space of Online Discussion Forums.” Journal of Computer Assisted Learning 18.3 (2002): 351–366. Wiley Online Library. Web.

This bibliography covers a case study published in the Journal of Computer Assisted Learning. The study explores the implications of using the format of a discussion forum on students’ learning. it relies on a study on patterns of interaction on one of these mediums and the effects it had on learning outcomes. The findings suggest that the typical “branching” model for online discussion forums may be insufficient to realize the true potential of a conversational mode of learning in an online space. I chose this article because it directly relates to this class since the majority of this class is conducted online and commenting on posts, either by the instructor or by other classmates, is an integral part of the course. It also loosely relates to my Annotated Bibliographies #7 and 8 because the one of the types of forums this research could be applied to are unmoderated forums, which would be another example of the “Affinity Space” of informal learning. I can’t find any limitations in this article that significantly affect its purpose or findings. This source would be helpful to anyone looking to explore the effectiveness of the increasingly prevalent “online-discussion” mode of learning on students’ performance.

An example of the "comment branch" format

An example of the “comment branch” format

Annotated Bibliography #8

Terrie Lynn Thompson. “Work‐learning in Informal Online Communities: Evolving Spaces.” Information Technology & People 24.2 (2011): 184–196. emeraldinsight.com (Atypon). Web.

This paper seeks to investigate how workers engage with each other in informal online communities to learn about their field of work. It operates from the assertion that, while there is a large amount of work-related learning done through the internet, most of it is situated in formal online courses, implying the need for a more comprehensive understanding of less formal learning spaces. This investigation was conducted through interviews with 11 self-employed contractors and consultants who do not have staff working beneath them. This paper seems to be directed at workers in the same position as those interviewed, but also possibly web designers who have the power to implement the changes argued for into new mediums of field-specific communication between professionals for their own advancement. I chose this source because it examines the usefulness of existing channels for informal learning and how they could be improved and used in the future and because it ties in very nicely with the article I annotated in my post titled Annotated Bibliography #7 in that they both discuss at length the implications of the “Affinity Space” that is developing in online spaces. The only flaw that seems to exist with this research paper is that the sample size (11 individuals) may have been too small to attain accurate results for it’s purposes. Overall, this article would be useful to anyone seeking to explore how the online built environment has influenced discourse between independently employed professionals.

Annotated Bibliography #7

The flickr.com logo

The flickr.com logo

 

Davies, Julia. “Affinities and Beyond! Developing Ways of Seeing in Online Spaces.” E-Learning and Digital Media 3.2 (2006): 217–234. ldm.sagepub.com. Web.

This article examines the environment of Flickr, a free online image hosting website that supports a community wherein members can share their own photos and explore those of others. Davies asserts that through flickr, new multimodal teaching and learning relationships are formed through the “Affinity Space”, first coined by James Paul Gee. An Affinity Space is anywhere that informal learning takes place, and here it is argued that the Affinity Space of flickr uses in images exclusively to create new meanings and discourse. One piece of information that has given me a new perspective on the online built environment is this column’s offering up of evidence for the broadening of the term “literacy” to include more modes than just text, like images, at a time when the visual mode is becoming increasingly intertwined with the textual mode, especially in online spaces. The only flaw I could find with this article is that is was published ten years ago, so the Affinity Space and new definition of literacy discussed inside have probably expanded a bit beyond the framework outlined inside. I chose this article because it is valuable to anyone trying to analyze the multimodal rhetoric of online spaces since they are, almost by definition, places where informal learning takes place through the users’ voluntary exploration of them. although I was unable to export them to this blog post, it is worth noting that this article also included several images from flickr, including a picture of the welcome page, and several example of posts by users.