I am not familiar with using AI, however while researching the topic I dabbled with using ChatGPT, Bing and Claude. While using the prompt given i found the ChatGPT was easier to handle. Here is what I created: I am about to graduate from college with a degree in media entrepreneurship. I want to find an entry level position as a social media marketer or a social media manager in the marketing or business industry, but more likely into marketing. What skills do I need to demonstrate? What kinds of artifacts should I have to show I have those skills? What are some resources that I should pursue to help me learn about what I need to do to find my first industry marketing job? What type of coding skills do I need for these types of jobs. Are any types of certificate needed. How do I build my portfolio when entering this field?

Here is what AI replied:

Pursuing a career in social media marketing or management is an exciting choice. To increase your chances of landing an entry-level position, consider the following skills, artifacts, resources, and strategies:

Skills to Demonstrate:

1. Social Media Platform Proficiency:
   • Showcase your proficiency in major platforms like Facebook, Instagram, Twitter, LinkedIn, and others.
   • Familiarity with platform-specific analytics and insights is crucial.
2. Content Creation:
   • Demonstrate your ability to create engaging and visually appealing content.
   • Familiarity with graphic design tools like Canva or Adobe Creative Suite can be beneficial.
3. Data Analysis:
   • Understand and interpret social media metrics to optimize strategies.
   • Highlight any experience with analytics tools like Google Analytics or social media analytics dashboards.
4. Writing and Communication:
   • Strong written communication skills are vital for crafting compelling captions and engaging with the audience.
5. Marketing Fundamentals:
   • Understand basic marketing principles and how they apply to social media.
   • Knowledge of target audience identification, branding, and campaign management.
6. Ad Campaign Management:
   • Familiarity with social media advertising platforms (e.g., Facebook Ads Manager) and creating targeted campaigns.
7. SEO Basics:
   • Understand the basics of search engine optimization (SEO) to optimize social media content for search.

Artifacts for Your Portfolio:

1. Content Samples:
   • Showcase samples of content you’ve created, such as posts, graphics, and multimedia content.
2. Analytics Reports:
   • Include examples of analytics reports that demonstrate your ability to track and analyze social media performance.
3. Campaign Case Studies:
   • Detail any successful social media campaigns you’ve worked on, including goals, strategies, and results.
4. Writing Samples:
   • Provide examples of well-crafted captions, blog posts, or articles related to social media.

Resources for Learning:

1. Online Courses and Certifications:
   • Platforms like HubSpot Academy, Google Digital Garage, and LinkedIn Learning offer courses in social media marketing.
2. Industry Blogs and Publications:
   • Stay updated with industry trends by following blogs like Social Media Today, Buffer, and Hootsuite.
3. Networking:
   • Attend industry events, join relevant social media groups, and connect with professionals on platforms like LinkedIn.
4. Mentorship:
   • Seek mentorship from experienced professionals in the field for guidance and advice.

Coding Skills:

While coding skills are not typically required for entry-level social media positions, having a basic understanding of HTML, CSS, and JavaScript can be beneficial, especially if you are involved in web content management or need to customize social media posts.

Certificates:

While not mandatory, certifications from platforms like Facebook Blueprint, Google Ads, or Hootsuite can add credibility to your profile.

Building Your Portfolio:

1. Personal Branding:
   • Develop a consistent personal brand across your social media profiles.
   • Ensure your profiles reflect your skills and interests.
2. Online Portfolio:
   • Create a personal website showcasing your portfolio, resume, and any additional relevant information.
   • Include links to your social media accounts and any projects you’ve worked on.
3. Internships and Freelance Work:
   • Gain practical experience through internships or freelance projects, and document your contributions in your portfolio.
4. LinkedIn Profile:
   • Optimize your LinkedIn profile with a professional photo, detailed work experience, and recommendations.
5. Continuous Learning:
   • Regularly update your portfolio with new projects, skills, and achievements.  

Even before week one I had already researched this job field. I tried to have all the requirements needed for this kind of job.  However there’s a few things that I need to fix and still learn. I do have a LinkedIn profile but it still needs major work and updates. I also need to update my portfolio and as well as try and obtain internships. I already have basic level coding skills but there’s always more room for improvement. It’s somewhat overwhelming but I feel like if I continue to focus on improving myself and my skills then pretty soon I will be able to find a manageable career.