Demostric Ray
Summary
Oregon State University talks about a lot of their skills and attributes to attract like-minded individuals. The University prides itself in filling its campuses with high achievers who prefer small classes and are looking to major in something that can directly change the world. The institution is one of only three other schools to have all applicable grants. The establishment strives to reach students who are interested in making changes in the world through hands-on experience and proper training. Seeking students who do not mind being on campus and engaging in the detailed research studies programs. Any student looking to help with environmental changes, humanity wellness, and advanced technology should apply. The university uses strategies such as “APATSARC-Purpose” to help engage the reader’s mind and Large Rhetorical Strategies such as “imaging ideal Readers “to persuade any shy scholar who’s looking their way.
Analysis
Oregon State University does many things to get interested students eager to apply. They do this through various skills apart of the APATSARC strategies. The University website creators also find tactful ways to grasp the students they are looking for through large rhetorical skills like imagining the ideal readers. These skills are very important when it comes to recruitment teams. These skills help you to understand why the author is writing or saying anything, helping you see what goals the author may have in mind as well as imagining the audience the author is trying to grab. Filling the university with the students they desire to fit their standards is no easy task. In this passage, I will analyze how the website employs these strategies.
The Site starts by giving us a large burst of imagery quickly followed by student section links. In these links, the authors and creators state their messages and values and a small synopsis of history on the school. These links are the key to putting the ideal student right in the hands of the Office of admission. On the website it states,” Everybody deserves access to an education that transforms their lives. Yours could be next” (Oregon State University” Home”). This statement allows the reader to think of themselves as deserving and on the right path to changing their life. As a student, this gets you wondering “why?”, why must I pick this institution over all the other schools in Oregon?
The site then uses APATSARC strategies to help the show and persuade the reader why “Oregon state is the destination for more high achieving students than any other school in Oregon.” (Oregon State University” Why OSU”). A minor but effective detail helps readers see how the institution makes use of small facts all over the website constantly grabbing at the student’s mind to help see how high achieving scholars such as themselves are exactly who belongs there. Oregon shows that their campus has more than enough to offer by mentioning that Oregon state is not only a land grant, but also a sea, sun, and space-grant university. ” (Oregon State University “About”). Being one of only three in the country allows more funding to all the programs offered. This allows students to ease their minds if they are having issues with campus location attached to certain majors. It also shows us how students who are looking for a well-funded and up-to-date program can look no further.
The creators knew that some students may be a bit discouraged to apply due to students not knowing what career pathway to take. To help ease those students’ minds the website states that you can “study anything, you want choices we got choices.” (Oregon State University “Parents”). Stating this gives the students insight into how the institution plans to cater to any student unsure of their profession or simply willing to find what works for them. This is not only big for the incoming students but also for the parents of those new freshmen students. Incoming students who are serious about their professional lives after college need not worry either. The institution states that by being a public research university and offering internships these are the exact variables needed to have a well-paying career they are sure to love” (Oregon State University ”Why Osu”).
The website finds ways to reach its ideal readers through the description of the establishment “Ranked for innovation, education, entertainment, and overall livability.” (Oregon State University” Why OSU”). A student reading this will quickly find themselves questioning If they are in fact innovative and looking for ranked education with great entertainment and housing. This method is critical for the website being that it will be the leading factor in persuading the ideal student. The university has to offer quite a few of these intriguing statements for the students they desire and those they do not.
Students of all kinds are accepted and welcomed, but the university is seeking students that are looking to be scholars. Students who are motivated and willing to take their National and Graduate exams, and pass are brought to the spotlight when the website states details and statistics on how well their students do “Our students Pass the National exams + entrance to graduate programs.” (Oregon State University ”Why OSU”). Envisioning what the reader may or may not think is what makes the college so successful. Of course, students are worried about national exams and graduate programs so why not comfort the students with detailed facts on how the school can make it very possible for them. The authors and creators go through various lengths to make sure that these strategies grab students who are looking to attend an innovative, well-funded, multicampus, University will be reached and persuaded.
Response
I do believe that the University would have grabbed my attention if I was a freshman looking to find a school that has a little bit of everything with financial stability. The site provided readers with a lot of flashy facts but, the university does not specialize in anything. It seems to have so many options for students that it has nothing to concentrate in. Which makes me feel like the college has no actual expertise. For example, Harvard is known for being a law school, even though you can also get other degrees there, they specialize in Law degrees. The fact that Oregon State offers so many options may be appealing to students who are new to the college experience. Which can bring in tons of potential candidates, but what about life after college. Getting a job with no experience is extremely difficult. With the school having no expertise in a major or career field, how can they provide you with the proper training and network to be successful? I believe college should be about preparing you for life after college and helping students become a part of the labor force, in whatever major they choose. Even if the school was made to my convenience I would only fall into the persuasion if I was a first-term freshman.
Oregon State University, https://oregonstate.edu/.