Ranup Katwal
3/9/2022
Professor Weaver
English 1102-322
Summary
RMIT is a college for technology, design, and enterprise, being a top 250 university worldwide, their ideal student is someone who wants to make a “difference.”, and is passionate about learning. with more than 20+ different courses with more branches, RMIT seems promising for someone looking to get higher education.
Strategies “purpose” form APATSARC, and imagining ideal readers from “Large Rhetorical Strategy” is used throughout the website.
Analysis
The website shows a few things, but the most attractive among them is “RMIT is a global university of technology, design, and enterprise” (RMIT – Home Page) this shows the purpose of the website, which is to look for ideal students and persons who are interested in what they have to offer. it also lists that it’s “top 250 universities worldwide” (RMIT – Home Page), and with over “97,000 students from 230+ different countries” (RMIT – Home Page), this uses the strategy “Imagining ideal readers”, readers don’t have to be overly experienced to understand the information provided by the website. A little below courses are listed well-designed user interfaces, this also uses one of the strategies listed above because it’s simple to look at and understand what each user interface is for, this helps looks for “ideal” students, who are looking for specific occupations they might be interested in learning about. The website also offers a “Kickstart 2022 with a range of student benefits” (RMIT – Home Page), “with dedicated social programs and more”(RMIT – Home Page), strategy purpose is being used here to convince you that their support team/new year student experience is good.
One of the things to notice is that the website overall doesn’t use that many words, no matter what button is clicked the information provided is simple and easy to read, so it can be said that the whole website is based around “imagining ideal readers” which is focused on just readers and not advanced readers meaning anyone can read the information without much thinking, also means that more people get persuaded since the website reaches out to any reader, not just advanced, this is also the use of strategy purpose. When clicking the study button, a small text that talks about how the university offers “study online now and on-campus later” (RMIT – Study with us), narrows down to purpose, what does the author want? You and your money.
The university promises “experience you’ll never forget”(RMIT – Student Life), “help you make friends” (RMIT – Student Life), “feel at home” (RMIT – Student Life), “skills and knowledge to make you employable anywhere in the world”(RMIT – study experience), “practical training”, “courses delivered by experts at the top of their fields” (RMIT), and much more, what more can you ask for? This seems like a place where a student can accumulate a lot of knowledge in the field they’re pursuing (purpose is used because it persuades the readers/convinces them that the university offers a lot to help them succeed/exceed their academic goals), not only locally but the website also convinces you globally, under the tab global opportunities, it talks about how “Studying overseas is an enriching and rewarding experience” (RMIT) although true, but what do they want? Your money, and for you to apply to their university. The university also claims how it can help build “global networks and boost career opportunities” (RMIT) and help land that dream job.
While browsing the website it states that the university is offering 10% off on tuition fees to anyone who isn’t able to come to “Australia due to border restrictions” (RMIT – Study with us), a coincidence? I think not, also uses strategy purpose, that’s because although they can transfer to college where they live the website convinces them to stay at their college because the tuition fees are reduced by 10%, 10% of $10 maybe $1 but 10% of $20,000 is $2,000, and that’s a lot. RMIT also has study support to help students with “Peer mentoring” (RMIT – study-support), “One-on-one consultations” (RMIT – study-support), “24/7 study help with your assignments and course work” (RMIT study-support), and many more, this is obviously trying to get you to apply, strategy purpose is also being used here because their main purpose stays the same and that’s to get as many students as possible. The university also helps with health/mental health and emergency crisis, also convinces their university to be the best option.
Response
Would I go to this college? YES!! I’d totally go there because, they offer so much, it almost feels like too good to be true, although I say I’d go, it would be unrealistic since it costs a lot of money and is so far away. Had that not been the problem, had I a big sum of money, and distance reduced I’d totally go.
On my values inventory, I chose confidence, and curiosity, which looking back fits my response perfectly because I’m confident that I’d go to the university if it weren’t for the fact, big distance, and lack of money. As for curiosity although I don’t talk often, I’m quite curious, I’d be more than happy to experience if that university lives up to its name. The university offers just too much for it to be perfect. One of the things I’m extremely curious about is “24/7 study help with your assignments” (RMIT), if you think about it there’s no way that their service is that good right? Imagine you wake up at 3-4 am and go to the help section, there isn’t a 100% guaranteed that someone’s there to help is there. This sounds way too good to be true, so if I were to go to this university, I’d probably be curious and test if their service is as good as they claim it to be.
Works Cited
RMIT. “Study Support.” RMIT University, https://www.rmit.edu.au/students/support-services/study-support.